Fitness makes the difference

Client:
EightyOne & NZ police
Services:
Motion
Overview
To boost recruitment, New Zealand Police teamed up with EightyOne, Hurricanes and us here at Junior to people who already value fitness, teamwork, and community — and get them thinking about a career in policing.
Real people, real energy, real purpose.
Hurricanes players are natural role models. We helped create content that showed the overlap between pro athletes and police officers.